It’s been a long time since I have mistaken a homegrown talent for someone Stateside, but after repeatedly playing Jordan James’ opening track from his EP, I had no idea that he was British.
Based on his silky, unwavering tone alone, (which gives me slight hints of Donell Jones) and smooth laid back mid tempo beat provided by Herde Vim, I am instantly thrown back into a purer era of R&B. A time filled with layered harmonies, solid three minutes of emotion, heartbreak and everything else that falls under the love umbrella and of course a timely pause for a rapper to insert his two cents. All ingredients found in this here track.
Forgive me. In actual fact Jordan James is a young South West Londoner blending his influences together and recently unveiled the Cheeky Bastard EP. The rest of the project sidesteps slightly from ‘Fade’. Opting rather for darkened beats, rap verses and vocoder screwed vocals. But where he shines for me and steps out is on this track below. Looking forward to more of this.